About

Once confined to convention in early adulthood, a visionary black sheep broke free from a mental cocoon to bridge the gap between creatives and business professionals. Driven by a passion for fashion, a love for clean products, and an enthusiasm for all things wellness, this individual is inspired by intentional brands and people who aspire to make the world a more joyful and beautiful place.

Despite facing many of life’s unfortunate trials, resilience prevailed, refusing to let the world and its challenges cause corruption. Through continuous healing, adversities were conquered, emerging victorious and becoming the hero of an imperfect story. Leaning into empathy and “being a good human” are her gold standards, seeking to collaborate with people who share the same values and radiate the same frequency to create magic.

In college, many interests made it difficult to find a tribe or focus on just one area of study. This led to graduating with eight associate degrees, a BS in Business Management, and numerous certifications in Beauty, Marketing, and Data Analytics.

With 12 years of experience in the beauty industry—as a makeup artist in the early teens and twenties and a hairstylist from the twenties to early thirties—there were often daydreams of creating innovative and whimsical campaigns for purpose-driven brands.

When life threw another curveball, it was time to pivot. As she listened to an inner voice, her visions followed. Considering extensive experience in hair and makeup artistry, she entered an exploratory phase in cosmetic consulting, influencer management, sales, marketing, and branding.

Ultimately, the desire to help fellow creatives in professional settings became evident. The ability to fuse both worlds, speaking in a manner that resonated with both—providing value by handling the less favorable aspects of business, allowing artists to focus on their craft. An empathetic nature attracted genuine connections, fostering trust and establishing profound business relationships.

Bridging the gap between fantasy and reality by making things beautiful and romanticizing every story told, she and her team help brands and creatives do the same through innovative campaigns, social workshops, and intentional events.